Privacy and analytics

We use necessary technical cookies and, only with your consent, analytics and marketing pixels to improve the website and measure campaigns.

Privacy policyCookie policy
COSMO NÖDONödo's video game is out now.Play
Brand OS
Brand GenomeThe living memory of your brand
Blog / Branding

Blue Label Limited Edition

johnnie-walker sego

Nödo · Sep 24, 2015

Johnnie Walker honors indigenous culture with a limited Blue Label edition featuring artwork by Sego inspired by the Aztec serpent, eagle, and jaguar warriors, blending tradition and design.

spot hondaPreviousHonda's incredible stop-motion spot

We grow brands

We have been growing brands since 2013. Advertising, branding and marketing with our own team and a platform to work with you in real time.

Download on the App StoreGet it on Google Play

Apps for iPhone, iPad and Android, coming soon.

Nömad

  • About
  • Nödo
  • Nödo's game
  • Customers
  • Projects
Posts
Ideas, copy and a content calendar that sound like your brand
WorksEverything you ask Nömad for is a piece of work
Brand ManagerA person responsible for your brand who turns goals into…
CalendarEvery date of your brand in a single calendar
ConnectionsConnect your brand’s social networks, advertising
NewBrand OSExplore the latest published capabilities.
View all12
Solutions
Resources
DocumentationGuides to get started and get the most out of Brand OS.FAQAnswers to what people ask before getting started.AboutMeet the team and discover how we work.Work at NömadJoin the team and build something meaningful with us.ContactTell us what your brand needs.ProjectsExplore a selection of projects and real-world case studies.
NewCOSMO NÖDO: play with NödoView all
Customers
Pricing
Blog
Log inSign up
Log inSign up
Ilustración de Fulvio Obregón mostrando a una figura famosa en su juventud y madurez
NextFulvio Obregón: Me, or my other self?
  • Investors
  • Contact

    • Services

    • Solutions
    • Brand OS
    • Pricing
    • Blog
    • Store
    • Download

    Resources

    • Docs
    • FAQ
    • Work at Nömad
    • Brand guidelines
    • Press kit

    Legal

    • Legal notice
    • Privacy policy
    • Cookie policy
    • Terms
    • DPA
    • Acceptable use

    Connect

    • LinkedIn
    • Instagram
    • Facebook
    • TikTok
    • YouTube
    • X

    © 2013 – 2026. All rights reserved. Register Brand Nº: M3676015. D-U-N-S®: 466973092. Precios sin impuestos.

    English
    EspañolEnglishFrançaisDeutschItalianoPortuguêsРусский한국어日本語中文हिन्दी

    As we all know, big beverage brands often release limited editions. These serve various purposes like building loyalty or driving sales; in other words, branding. This time, Johnnie Walker pays homage to Aztec culture. Indeed, through this magnificent work, they have utilized the art of Sego for their prestigious Blue Label. The artist used three bottles inspired by the 3 most important warriors of the Aztec Empire: the serpent, eagle, and jaguar warrior (South America).

    From our Digital Marketing Agency, we wanted to show you this great project. We hope you like it!

    Blue label

    johnnie-walker sego blue label
    johnnie-walker sego blue label