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Blog / Creativity

Vegetal identity, a new way to make an impact

Composición vegetal reinterpretando el logotipo de Lacoste

Rocio Romero · Sep 22, 2015

The Parisian studio You Talking To Me creatively reinterprets iconic brand logos like Lacoste and Coca-Cola using plants as the central element, offering fresh perspectives in visual identity design.

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    Working with textures to create non-traditional compositions is something we love at Nömad. Do you remember the project we did a few months ago with textures? In fact, more designers have incorporated this technique into their creativity.

    Today, we want to share with you this reinterpretation of well-known brand logos. For example, Lacoste, Coca-Cola, or even the television program 'La Voz' (The Voice) created by the Parisian studio You Talking To Me using plants.

    These plants, which can be placed indoors and outdoors without needing any care, have become the key piece of this project. It is titled Vegetal Identity and involves some of the brand touchpoints for their clients (store windows, printed advertising...)

    From our Digital Marketing Agency, we hope you like it.

    Vegetal identities

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