Threads arrives in Europe: All the keys to Meta's new social network

Threads arrives in Europe

We'll tell you everything you need to master this new social network

After months of waiting for its arrival, Threads, the new social network from Meta, has landed in Europe. Recall that this platform was launched last July, and everything pointed to it becoming the alternative to X (formerly Twitter). However, Threads did not comply with European privacy legislation, so its debut on our continent was delayed. But the wait is finally over.

So, dear Trends&News followers, if you have an Instagram account, you should know that by just linking it to Threads, you have a user on this new social network. Or, if you prefer, you also have the possibility to create an account completely independent from Instagram. Meta leaves the choice up to you. At Nömad, we have opted for the first option, and we can tell you that the experience is much more interesting, since the content you generate in Threads can be shared both in the feed and in stories. A very good way to recycle content for different formats.

Other points we highlight about Threads are the ability to post up to 500 characters, add links, or publish videos of up to 5 minutes. The star format of this new platform, threads, also offers the opportunity to create valuable content, so users and brands that want to grow on Threads should keep it in mind for their strategy.

In summary, it seems that the start of 2024 will be marked by the impact of Threads. We are sure that its launch in Europe is just the beginning of everything this new social network has to offer. We will keep you informed. 👀

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⇢You can read more details here

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⇢You can see all the details here

Pantone 2024: Peach Fuzz

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⇢Discover all the details about the trending color of 2024 here.

Christmas Campaigns

There is something that makes us feel that Christmas is getting closer (and no, it's not that song by Maria Carey that is already playing in your head). We are talking about the ads made by brands designed to connect with viewers and touch their sensitive side. There are some that are already classics, like the Christmas Lottery ad or the Campofrío one. Although this year, Suchard has managed to conquer all our hearts with the tender story of two grandparents who remember a lifetime of celebrating Christmas as a family, launching a powerful message: life is what happens between one Christmas and the next. Here we leave you our favorite campaigns. Which one is yours?