Privacy and analytics

We use necessary technical cookies and, only with your consent, analytics and marketing pixels to improve the website and measure campaigns.

Privacy policyCookie policy
COSMO NÖDONödo's video game is out now.Play
Brand OS
Brand GenomeThe living memory of your brand
Blog / Design

HOY Santa Bárbara Project

santa barbara

Nödo · Apr 8, 2015

The HOY Santa Bárbara project revitalizes the Santa Bárbara neighborhood in Santo Domingo through vibrant art and design, involving local and international artists alongside community members.

street marketingPreviousIdeas (out of the box)

We grow brands

We have been growing brands since 2013. Advertising, branding and marketing with our own team and a platform to work with you in real time.

Download on the App StoreGet it on Google Play

Apps for iPhone, iPad and Android, coming soon.

Nömad

  • About
  • Nödo
  • Nödo's game
  • Customers
  • Projects
Posts
Ideas, copy and a content calendar that sound like your brand
WorksEverything you ask Nömad for is a piece of work
Brand ManagerA person responsible for your brand who turns goals into…
CalendarEvery date of your brand in a single calendar
ConnectionsConnect your brand’s social networks, advertising
NewBrand OSExplore the latest published capabilities.
View all12
Solutions
Resources
DocumentationGuides to get started and get the most out of Brand OS.FAQAnswers to what people ask before getting started.AboutMeet the team and discover how we work.Work at NömadJoin the team and build something meaningful with us.ContactTell us what your brand needs.ProjectsExplore a selection of projects and real-world case studies.
NewCOSMO NÖDO: play with NödoView all
Customers
Pricing
Blog
Log inSign up
Log inSign up
cruz roja
NextThe Red Cross plays for a cause
  • Investors
  • Contact
  • Services

    • Solutions
    • Brand OS
    • Pricing
    • Blog
    • Store
    • Download

    Resources

    • Docs
    • FAQ
    • Work at Nömad
    • Brand guidelines
    • Press kit

    Legal

    • Legal notice
    • Privacy policy
    • Cookie policy
    • Terms
    • DPA
    • Acceptable use

    Connect

    • LinkedIn
    • Instagram
    • Facebook
    • TikTok
    • YouTube
    • X

    © 2013 – 2026. All rights reserved. Register Brand Nº: M3676015. D-U-N-S®: 466973092. Precios sin impuestos.

    English
    EspañolEnglishFrançaisDeutschItalianoPortuguêsРусский한국어日本語中文हिन्दी

    The MODAFOCA agency, in collaboration with the Centro de la Imagen of the Dominican Republic, launches an initiative to revitalize and beautify spaces and communities. Starting with HOY Santa Bárbara. It reminds us of illustrators and artists Jeroen Koolhaas and Dre Urhahn, of Dutch origin. They have filled the favelas of Rio de Janeiro in Brazil with color.

    On this occasion, it is the turn of the Santa Bárbara neighborhood, near the historic center of Santo Domingo. This is the very reason why tourists and visitors can enjoy the entire artistic display, just as they do in neighborhoods like Wynwood in Miami or Las Ramblas in Barcelona. National and international artists have collaborated on the project. Among them were community residents, during a week full of art supported by private companies and public institutions in the city.

    At Nömad we celebrate these types of projects, not only for their aesthetic and artistic value—and because we love them—but also for the social value they contain. It’s like living surrounded by art, making life for the residents of Santa Bárbara more beautiful and full of color.

    This is yet another example that good design and art unite. The photos we used in this post are by photographer Guto Dion. We hope you like it and share this kind of good news!

    Below, the HOY Santa Bárbara project in images